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Steve Jobs with Apple MacIntosh Computer, 1984

Norman Seeff

Sent by Rolling Stone to shoot a tech company with an atypical approach in 1984, Seeff began shooting group shots of "this commune of kids" at Apple, Inc. Eventually, he managed to get one-on-one time with the company's 28-year-old millionaire co-founder. "We were sitting on the floor, drinking beer and chatting," he says, "and at one point, he ran out and came back with this computer – which I'd never seen at that point – then plopped down into this lotus pose and put it into his lap."

The photo had a rebirth – used on the cover of Time and the back cover of Walter Isaacson's best-selling biography – after Jobs died in 2011. "We weren't thinking, 'Okay, let's make you into the guru, spiritual leader with your thing,'" Seeff adds. "It was just one of those moments."

  Each image is produced in an edition of 50 prints with 5 Artist Proofs. Within this edition of 50, prints can be ordered in a number of different sizes from 16 x 20 to 53 x 77. Prices increase as the photographs sell.


The Art of
NORMAN SEEFF
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